How Aileen works

From our core services of strategic consultancy and embedded interim expertise, stretching to stand-alone discovery workshops or retained watching briefs, Dynamic Heart offers a range of flexible options, designed to fit around your business needs.

Dynamic Heart uses a clear, decisive and analytical approach to solving strategic marketing and brand challenges, through Aileen’s in-depth four-phase process.



Aileen will work with your senior leadership team and key stakeholders to unpack and define your most critical business issues.


Using the insight gained from the Discovery phase, Aileen will design an effective solution using SMART objectives (specific, measurable, attainable, realistic and timely).



Aileen will implement the designed solution (if required) and ensure that all agreed outcomes are delivered to the highest professional standards.


Final output will include a clear articulation of agreed strategy and future recommendations, enabling your in-house team to drive and deliver seamlessly.

Aileen will be absolutely transparent about fees before you incur any costs. She will design a bespoke consultancy package with clear commercial terms and agreed objectives.